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HSF Corporate Partner

Royal Prestige

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Royal Prestige is a direct selling company that offers innovative cookware and household products, ranging from air and water filtration systems, to juice extractors, dinnerware, and cutlery. It was established in Madison, Wisconsin in 1959. 

While the company has primarily supported health-based organizations like The United Way, Direct Relief International, March of Dimes, American Cancer Society, American Red Cross, and Kick AIDS, it also focuses its giving on education. 

Royal Prestige has been a dedicated HSF partner since 2005, supporting scholarships that help students pay for tuition, books, and other education-related expenses. The Royal Prestige Scholarship Program, administered by HSF, provides scholarships to low-income Latino students who are dependents of Royal Prestige’s customers and distributors. 

According to the company’s website: “The program is designed to make a positive impact on students’ education and career preparedness, while creating a positive awareness of Royal Prestige as a potential employer and good corporate citizen.”

The company also has a tradition of donating to the University of Wisconsin, located in the company’s hometown. The company’s founder, Peter O. Johnson, has been a longtime donor and ambassador of the University of Wisconsin-Madison, serving the school in a number of capacities, over the years.